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To Serve is To Grow – DoP: July 2013

Posted on by paul.plant

DoP: July 2013

The biggest challenge facing companies of all sizes in today’s ultra-competitive, consumer-empowered digital economy is to retain customers, minimise churn, and to effectively grow the base through profitable acquisition. In this insightful paper, Paul shares his observations on how successful companies both inside and out of the media industry are focusing on the delivery of an exceptional customer experience in order to successfully retain, acquire and grow their client bases.

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